Thursday, April 16, 2009

Custom Toll Free Numbers for DRTV and DR Radio

I bet you've spent a small fortune building the direct response television or radio campaign to power your business. Don't be penny wise and drop the ball: Invest in your response devices! Just like a memorable web site is key to establishing credibility and a following; your toll free numbers speaks volumes about your company.

Wonder if 1-800-STUDIES is available, search for Toll Free Vanity Numbers here.

Here's a brief outline of why you might consider upgrading to your own toll free phone numbers:

* Stronger Market Presence - A good vanity number can make your company appear larger and more established, and creates an image of a brick and mortar business.
* Boost Your Brand - Just like a good domain name, a good vanity number creates instant prestige. This is probably more true of 1-800 vanity numbers because of the amount of toll free marketing that's been done by large companies over the years.
* Customer Recognition - A good vanity number is one of the best things you can do to increase customer referral marketing as well as repeat customers. A vanity number makes it easier for customers to remember how to reach you for repeat orders and to tell someone else how to reach you.
* Creates Instant Credibility - Having an established canity number has proven to be a real advantage in online marketing where customers have to gather lots of clues to assess credibility.
* Creates a Sense of Ease with Customers - Consumers trust companies that are more accessible. They feel more comfortable knowing they can pick up the phone and talk to someone easily. A good vanity number creates a much stronger image in the mind of your potential customer.
* Owner Profitability - Stronger public recognition increases your company's net worth. An established vanity number is a valuable negotiating tool during acquisitions.
* Maximize Advertising ROI - Toll Free vanity numbers provide additional channels to reach more customers and close more sales.
* Increased Response Rates - Studies show that advertising using a good vanity number can increase your response rate by 12 to 42 percent or more.

You can search for available phone numbers for free.
Search for Toll Free Vanity Numbers at http://www.customtollfree.com/lastsecondmedia

PS: We've spoken about vanity phone numbers before in Advertising Tips #74. Avoid mistakes by visiting Vanity 800 Numbers for Big Profits? or Big Egos?

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